I remember when the San Jose Mercury News had at least three thick classified sections daily.
I remember wondering what the value was of the “Employers” listings on the front page of the classifieds — column after column of one-line ads, each with the name of a company (no contact information, just the name), and wondering even more why some companies had multiple ads there, especially since the listings were in alphabetical order.
I remember thinking that it would be environmentally sounder if I could get my Merc without the classifieds.
As I was reading today’s ever-smaller Merc, I noticed a house ad on the next-to-last page of the Sports section:
“Beginning Monday, March 30, our Classified print section will appear Wednesdays through Sundays only.”
Be careful what you wish for; you may get it.